The latest cell phone technologies are being used by the Connecticut State University System (CSUS) – which includes Central, Eastern, Southern and Western Connecticut State Universities – to connect with Connecticut residents and encourage prospective students to consider a dual admission program developed in cooperation with the Connecticut Community College system.
CSUS has developed a trimmed-down version of its widely acclaimed website specifically for use on cellular phones that have internet access – phones such as the iphone, Droid, and the latest Blackberry. The site is formatted to fit the mobile phone screen, and functions by the individual touching the screen to move between pages on the site. It can be accessed at www.ct.edu/mobile
Among the connections available to visitors on the site are quick links to each of the universities, including information about admission, transfer, upcoming open houses, recent news, campus maps and emergency information.
CSUS is also beginning to use QR (Quick Response) codes in some material. The codes allow cell phone users to link to a website simply by using their cell phone camera to scan a unique black and white square image similar to a traditional barcode. Western Connecticut State University also has developed a mobile site at www.wcsu.edu/mobile Cell phone users must first download one of the many applications available to “read” or “scan” QR codes, which are increasingly being used to provide information about consumer products and retail businesses. CSUS may be among the first university systems to utilize QR codes in promotional material.
The QR code technology is being installed today at the Buckland Mall in Manchester and the Brass Mill Mall in Waterbury as part of efforts to provide information about a Dual Admission Program developed by CSUS and the Connecticut Community College system. The program eases the transfer of course credits between the colleges and universities, saving students both time and money as they pursue associate’s and bachelor’s degrees.
The QR codes will be seen on 6-foot advertisements in the malls, where individuals with internet-access cell phones can simply walk up to the ad, position their cell phone over the QR code block, scan the image, and link to the new mobile website.
“As the state’s largest university system, we are a catalyst for Connecticut. It is important for us to take advantage of new ways to inform people, and let them know about the great education and great value that we provide,” said CSUS Chancellor David G. Carter. “This fall we’re urging prospective students to visit our universities and ‘see the possibilities’ at Central, Eastern, Southern and Western. At the same time, we ‘see the possibilities’ that new technology can offer.”